![]() ![]() Nintendo's entry into mobile gaming raised the eyebrows of many shareholders at the time, as immediately after their announcement to enter the saturated mobile arena the company's price on the Tokyo stock index fell 4%. ![]() In comparison, PUBG Mobile experienced a 164% increase on last year's revenue and Roblox improved revenue by 120%. The revenue reductions come amidst a huge explosion elsewhere in the mobile gaming industry due to the effects of the COVID-19 pandemic on consumer gaming time. Of all of Nintendo's mobile titles, only Animal Crossing Pocket Camp experienced growth compared to the same period last year, according to data Bloomberg compiled from market research company Sensor Tower. ![]() In the quarter leading up to Shuntaro's comments, Nintendo's mobile titles experienced year-on-year revenue decreases of up to 41% in the case of action RPG Dragalia Lost, which launched on iOS and Android in September 2018. The latest Nintendo franchise to have a mobile game announcement was Pokemon Cafe Mix (developed by The Pokemon Company), revealed during last week's Pokemon Presents stream and will also release on Nintendo Switch.īefore that, the last mobile game Nintendo released through its development partner DeNA was Mario Kart Tour in September 2019, and Isao Moriyasu, president of the developer, has said not to expect any new apps from them until near the end of the current fiscal year. "We are not necessarily looking to continue releasing many new applications for the mobile market," Shuntaro said in May, despite releasing at least two titles per year since announcing their entry into the $77 billion worldwide market. Nintendo is scaling back production on mobile game versions of their popular franchises after poor revenue results from existing titles, according to a Bloomberg report.Īfter announcing their intention to enter the massively profitable mobile gaming sector in 2018, releasing Fire Emblem Heroes, Super Mario Run and Animal Crossing Pocket Camp, Nintendo President Shuntaro Furukawa has indicated the Japanese company is scaling back their plans. ![]()
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